Specifically designed for individuals who are planning to start or build a retail business, business owners and budding retail entrepreneurs, this carefully curated 8 courses will prepare you to create economic and social value in your business. Based on 8 topics uniquely tailored to a retailer, this programme allows you the opportunity to learn from very experienced entrepreneurs and industry captains in the retail industry such as Andrew Tan, who will guide you in developing relevant skillsets in creating opportunities, positional-leveraging and innovative thinking.
You have the options for Intermediate Level (0.5 day for each module) and Advanced Level (1 full day for each module).
Join us for all 8 modules or pick and choose the topics that you want! We are able to customise the modules for corporate training as well.
|Intermediate Level||First module: $280; subsequent module: $200 each|
|Advanced Level||$700 per module (SkillsFuture Credit claimable)|
Contact Sherlene Lim at 9327 6769 or email email@example.com. Register Now!
1. Understand Retail at the Advanced Level and Market Opportunties
This module will enable participants understand the underpinning of marketing theories and practices, immerse in the language of retail and examine various rationales for how the industry works at a deeper level. They will get a glimpse into the history of retail, as well as, its present status.
2. Manage Dynamic Changes in the Retail Environment for Strategic Planning
The module will aim to expose participants to various levels of change that they will face as a retailer. Monitoring the retail environment is a constant and occasionally overwhelming task as it is always in a state of flux. Therefore, participants should keep abreast of the current issues – awareness of social, demographic and legal shifts, as well as, global trends will help retailers initialize the strategic planning process.
3. Develop a Retail Concept into Reality and Effective Visual Merchandising
This module will examine the importance and relevance of having a brick-and-mortar store in the 21st century as it aims to expose participants to the market and potential financial return from the selected opportunity, and various risks and mitigation strategies associated with pursuing certain retail investments.
4. Improve Retail Productivity with Technology Augmentation
The module will help participants to identify the latest trends associated with retailing from e-commerce, m-commerce to augmented reality and virtual reality. They will be better able to understand how multichannel retailing has evolved far beyond simply being an attractive tactic for companies to contemplate.
5. Effective Financial Analysis in Retail (Financial Modelling & Management)
The module will help participants to understand how to budget and build a financial plan, model cashflow projections, cost ratios, profit-loss management and analysing balance sheet. This is aimed at equipping participants better with the knowhows on how to manage the financial performance of their retail. This module will also be touching on the fundraising proposition for retail enterprises.
6. Manage Marketing Mix and Effective Personal Branding
This module will help participants understand the power of brand stories and the importance of creating a brand in the market. A strong grasp of emerging trends can fuel retail growth with the creation of marketing opportunities using the right marketing mix. It will also feature ways in which one is able to communicate the brand in a consistent and coherent manner and address key challenges associated with aligning market activities with corporate strategy.
7. Manage Operations and Management for Retail Excellence
The module will focus on operational efficiency, from developing the retail idea to deciding which products to sell, to determining the right suppliers and pricing and coming up with suitable go-to market strategies. Additionally, the module will be discussing about how to communicate with customers, work with the community, or hiring and overseeing the individuals that run and support the enterprise.
8. Delve into the Unknown Future of Retail
The module will help participants understand the changing needs in an ever-changing retail landscape. Firstly, it will compare the Retail Environment of yesterday with the one today. The module will provide them with in-dept understanding on New Retail and consumer behaviours today. How does a retailer deal and adapt to the changes? How can he or she thrive regardless of a change in environment? Our experts will explore the opportunities and prospects moving forward.