What is MIP
The Marketing Innovation Programme (MIP) is an initiative that aims to inspire a culture of innovation and experimentation, by supporting great marketing ideas that inspire and deliver impactful results.
MIP offers dollar-for-dollar matching of marketing costs, of up to $300,000 (excluding GST) per campaign!
Types of Marketing costs which are eligible for support:
When can you sign up?
Applications will be open from 15 May to 15 October 2018.
Who is eligible?
The Marketing Innovation Programme is open to all Singapore-registered organizations looking to push the boundaries of creative marketing.
Foreign organisations may participate, but the application must be made by the locally-registered office.
Campaigns can be executed in Singapore or overseas. Submitted campaigns must be executed between 1 January 2019 to 31 December 2019.
Click here for more details.